OIMU Bukchon, Seoul Sticker Shop and theSameE Insa
OIMU: 1F, 65 Yunboseon-gil. Seoul Sticker Shop: 2F, 68 Samcheong-ro. theSameE Insa: 3F, 49 Insadong-gil, Jongno-gu, Seoul.
Use Anguk as the area’s starting point and save each full address. These are separate stops, not departments of a single shop.
Your shopping shortlist
Our picks are ordered to help you choose, not ranked by sales. Check the actual price and stock at the shop.
An OIMU fabric bookmark
VISITKOREA’s April 2026 guide highlights bookmarks using hanbok fabric at OIMU. Our reason to choose one is simple: a small textile detail can become part of an everyday reading habit rather than another object needing shelf space.
Ask which design and material you are holding. Choose a flat bookmark if it will live in a paperback, and avoid confusing a souvenir’s inspiration with a claim that it is an antique.
Seoul-illustrated stickers
The tourism guide identifies Seoul Sticker Shop as a place for local artists’ designs. Pick a coherent set around your trip—architecture, neighbourhood scenes or a colour palette—rather than collecting unrelated sheets.
Check whether a sticker is intended for paper or for another surface. Do not assume waterproofing. Keep sheets flat inside a notebook or document sleeve.
Official YG artist merchandise
theSameE Insa is identified by VISITKOREA as an official merchandise stop for YG artists. Before choosing anything, ask your friend for the artist, release or item they actually collect.
Do not assume a particular album, member version or limited release is stocked. Compare the exact item and packaging; preserve the receipt and any authenticity information supplied by the store.
Make it part of the visit
1. Pick two shops, not every alley
For a compact outing, choose the bookmark stop plus the sticker shop. Add the artist-merchandise stop only if fandom is a real part of your brief. Saving a third store for another day can make the walk feel less like an errand.
2. Make the gift personal
Write a short note about the part of Seoul that made you choose the design. That small addition can be more meaningful than upgrading to a larger souvenir. A postcard-sized gift is also easy to send or carry.
3. Respect the residential setting
Keep conversations quiet near homes and follow the signs governing visitor access. Shop opening hours and residential visiting rules are different things; do not use a shop’s late opening as permission to wander every nearby lane.
What the sources tell us
Store examples come from an April 27, 2026 tourism feature. They are a researched shortlist, not a report of an in-person visit or live stock check. Holiday hours should be checked separately.
Sources & shop information
Checked September 24, 2026. Listings do not guarantee today’s stock or holiday opening hours. Our recommendations are editorial judgments, not first-hand product reviews.